Flatten skill category directory structure
This commit is contained in:
@@ -0,0 +1,73 @@
|
||||
# TVC Creative Concept Template — TVC 创意方案模板
|
||||
|
||||
用户选定 concept option 后,按此模板扩展为完整 TVC 方案,存入 `concept.md`。
|
||||
|
||||
---
|
||||
|
||||
## Step A: Scene Breakdown(场景拆解)
|
||||
|
||||
写分镜前必须先完成场景拆解。详细规范见 `storyboard-rules.md` Scene Breakdown 章节。
|
||||
|
||||
- **Subject**: 产品的可见特征(材质/颜色/形态/关键细节),在画面中的状态
|
||||
- **Environment**: 空间布局,背景元素,地面/墙面/材质
|
||||
- **Lighting**: 光源方向 & 质感(硬/软),暗示的时间段
|
||||
- **Visual Anchors**: 3-6 个必须在所有面板中保持一致的要素(色调、主光源、天气/雾/雨、颗粒/质感、背景标记物、产品外观)
|
||||
|
||||
## Step B: Cinematic Approach(电影手法)
|
||||
|
||||
详细焦距/DoF/镜头运动规范见 `storyboard-rules.md` Cinematic Approach 章节。
|
||||
|
||||
- Shot progression: 如何从全景推到特写服务于情绪节拍
|
||||
- Lens range: 焦距范围(18-85mm),DoF 倾向
|
||||
- Light & color: 对比度,主色调,材质渲染优先级
|
||||
|
||||
## Step C: 9-Frame Keyframes
|
||||
|
||||
每帧是一段 **80-120 词的英文 Image Prompt**。格式规范见 `storyboard-rules.md` Keyframe Format 章节。
|
||||
|
||||
---
|
||||
|
||||
## concept.md 输出格式
|
||||
|
||||
```markdown
|
||||
# TVC Creative Concept — [Brand Name]
|
||||
|
||||
## Creative Direction
|
||||
The Impossible Thing: [one sentence]
|
||||
Creative Dimension: [dimension]
|
||||
Emotional Tone: [tone]
|
||||
Visual Medium: [from references/photography-styles.md]
|
||||
Visual Style: [camera + lens + film stock + imperfections]
|
||||
|
||||
## Scene Breakdown
|
||||
Subject: [product visible traits]
|
||||
Environment: [spatial layout, materials, background]
|
||||
Lighting: [direction, quality, time of day]
|
||||
Visual Anchors: [3-6 constants across all panels]
|
||||
|
||||
## Story Arc
|
||||
[3-5 sentences — complete narrative]
|
||||
|
||||
## 9-Frame Storyboard
|
||||
|
||||
**每帧末尾必须包含 Grade 行**,写明具体设备和胶片:`shot on [camera], [lens], [film stock], [2-3 artifacts]`。不写 Grade = 不合格。
|
||||
|
||||
### KF1 | LS | Atmosphere
|
||||
[80-120 words: Composition + Action + Camera/Lens/DoF + Lighting. NO product. Grade: shot on ...]
|
||||
### KF2 | MS | Tension
|
||||
[Subtle anomaly. Camera pushes in. Lighting shifts. Grade: shot on ...]
|
||||
### KF3 | MCU | Hint
|
||||
[First product clue — shadow/reflection/partial. Shallow DoF on clue. Grade: shot on ...]
|
||||
### KF4 | LS/MS | Reveal
|
||||
[Product appears impossibly. Wide to show context. Power angle. Grade: shot on ...]
|
||||
### KF5 | CU | Product Detail
|
||||
[Macro detail. 85mm, f/2.8 shallow DoF. Material texture. Grade: shot on ...]
|
||||
### KF6 | MS | Escalation
|
||||
[Environment responds. Progressive change. Camera tracks. Grade: shot on ...]
|
||||
### KF7 | LS | Climax
|
||||
[Maximum surreal intensity. Wide to show full impact. Grade: shot on ...]
|
||||
### KF8 | ECU | Product Detail
|
||||
[Different angle. Craftsmanship. Extreme shallow DoF. Grade: shot on ...]
|
||||
### KF9 | MS | Payoff
|
||||
[Brand name as physical scene element, in stylized typography matching product tone (e.g. elegant serif / bold sans-serif / handwritten script / geometric monospace). Final composition. Grade: shot on ...]
|
||||
```
|
||||
Reference in New Issue
Block a user